In 2025, the term “AI slop” gained momentum, describing low-quality AI-generated content flooding search engines and social media platforms. According to Meltwater, mentions of this term surged ninefold, peaking at a 54% negative sentiment. Over half of online English content is now AI-generated, as per Graphite. Meta’s introduction of the “Vibes” app, focusing on AI-generated videos, failed to attract significant user engagement, highlighting a growing backlash against AI integration. Analysts like Kate Moran and Daniel Mügge emphasize that much of this technology is a “solution looking for a problem,” leading to confusion in user experience. While some companies, like Pinterest, introduced features to limit AI content, others are pivoting towards practical applications, such as summarizing product reviews. The future may lean towards intentional, user-focused AI design rather than flashy, ineffective features, paving the way for smaller companies to thrive and innovate.
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