The rise of a peculiar digital economy is transforming content creation, primarily through AI tools like ChatGPT and ElevenLabs. Creators are producing “AI slop”—surreal, low-effort videos flooding platforms like TikTok, YouTube, and Instagram, and garnering substantial views and revenue. A notable instance is the viral “Monkey Vlogger” on Indian YouTube, where a monkey mimics humans in relatable scenarios, attracting over 1.1 million views. This trend highlights how individuals can effortlessly capitalize on bizarre AI content, often quitting day jobs in favor of this lucrative avenue. Despite YouTube’s efforts to promote “authentic content,” slop creators dodge detection, raising concerns among true artists and filmmakers. Their crafted work struggles for visibility amidst this chaotic influx, which can also spread misinformation and deepfakes. Without serious action from creators and platforms to prioritize quality, the bizarre and profitable trend of AI slop is set to escalate further.
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