According to Chosun Biz, global users are increasingly engaging with AI applications, averaging 50 sessions per user. Notably, ChatGPT is gaining traction, approaching the usage levels of traditional search engines. This trend highlights a significant shift in how people access information, with AI models becoming a preferred tool for queries and daily tasks. As users lean towards AI solutions for quick responses and interactive experiences, it reflects a growing reliance on advanced technology. The rise of AI applications also indicates changing consumer behavior, suggesting that businesses should prioritize AI integration in their digital strategies. Leveraging this shift can enhance customer engagement and optimize user experience. Overall, the increase in AI app usage, particularly with ChatGPT, showcases the potential for AI to redefine how information is sought and utilized online. This evolution in user behavior presents opportunities for market innovation and strategy adjustments across various sectors.
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Global Users Engage in 50 AI App Sessions on Average, ChatGPT Rivals Search Engine Usage – CHOSUNBIZ
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