Salesforce and OpenAI have enhanced their partnership, integrating advanced AI capabilities into business environments and commerce applications. This collaboration features Salesforce’s Agentforce 360 platform and OpenAI’s latest models, including GPT-5, allowing seamless access to Salesforce tools through ChatGPT. Businesses can now sell products directly within the ChatGPT interface, maintaining control over customer data. The launch of Agentforce Commerce, which uses the Agentic Commerce Protocol, enables order processing directly in ChatGPT, enhancing the shopping experience with the Instant Checkout feature powered by Stripe. Integration with Slack allows users to summarize discussions and generate content using ChatGPT, significantly streamlining workflows. OpenAI’s models also enhance Salesforce’s Atlas Reasoning Engine, improving sales analysis and CRM interactions. This initiative, unveiled at Dreamforce 2025, positions Salesforce as a leading innovator in AI-driven solutions, improving data security and customer engagement in enterprise commerce.
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