Pinterest has unveiled innovative AI-powered upgrades aimed at enhancing user personalization on its platform. The new features include “Styled for You,” which helps users create personalized outfits from saved fashion Pins through AI-generated collages, and “Boards Made for You,” where AI curates custom boards integrated with trending styles and shoppable content. These updates will initially launch in the U.S. and Canada, as part of Pinterest’s strategy to transform its boards into advanced tools for outfit inspiration and shopping.
Additionally, new navigation tabs will categorize Pins, including the “Make It Yours” tab for fashion and home decor suggestions, a “More Ideas” tab for related Pins, and an “All Saves” tab for easy access to saved content. While expanding AI functionalities, Pinterest is taking steps to label and limit AI-generated content, emphasizing its commitment to creating a reliable user experience. These major updates are set to roll out globally in the coming months.
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