Airship Report: No-Code Native Apps Boost Purchase Frequency by 140%, Unlocking Opportunities for Profitable Holiday Growth

New research from Airship reveals substantial benefits of optimizing native app and web experiences, affirming a no-code solution for retailers to enhance profitability. Their “Experience Impact” study analyzed over 1,000 retail experiences and 1.7 billion device sessions, highlighting that customers engaging with optimized onboarding, dynamic surveys, and personalized offers purchase 140% more frequently. Critical improvements include a 2X conversion lift from special offers and a 5X increase from push notification opt-ins. With many retailers struggling to convert holiday app installs due to lack of tailored onboarding, Airship’s platform enables marketers to quickly create and test experiences without developer intervention. Recognized in the 2025 Gartner Magic Quadrant for Multichannel Marketing Hubs, Airship empowers brands to capture customer preferences and enhance customer lifetime value (CLV). As economic challenges loom, optimizing in-app experiences is essential for turning first-time purchases into lasting customer loyalty, particularly during peak shopping seasons like Black Friday.

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