Adobe has announced a strategic partnership with Runway to enhance AI-powered video workflows through innovative generative video technology. As Runway’s preferred API partner, Adobe will give its customers early access to Runway’s latest Gen-4.5 model, available exclusively within Adobe Firefly and Runway’s platform. This collaboration aims to redefine creativity and storytelling, allowing creators to utilize advanced video generation tools that maintain high visual fidelity and dynamic action. With Gen-4.5, users can seamlessly create and refine videos using Adobe’s industry-standard applications, including Premiere and After Effects. Adobe emphasizes its commitment to making AI an empowering tool for creatives, ensuring creators can mix models to suit their projects’ styles. This partnership not only bolsters Adobe’s creative ecosystem but also positions both companies at the forefront of generative video technology, catering to diverse clients from independent filmmakers to Fortune 500 brands. For more information, visit Adobe’s official website.
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