Wednesday, February 11, 2026

ChatGPT’s New Direction: OpenAI Introduces Ads for All Users, Sparking Mixed Reactions

OpenAI has begun testing ads for ChatGPT users in the US, specifically targeting those on the Free and Go tiers. This move has sparked dissatisfaction among users, raising questions about OpenAI’s business sustainability as it struggles to achieve profitability despite premium plans costing up to $200 monthly. While ads won’t affect the responses users receive or invade their privacy, some users are concerned about the implications of ads tailored to their chat topics. Notably, users under 18 won’t see ads, and sensitive subjects like health and politics will remain ad-free. Free users can opt out of ads, though at a cost of fewer daily messages, and feedback on ads is encouraged. Overall, OpenAI’s focus on monetizing its services is seen as an attempt to secure ChatGPT’s future, but it risks alienating loyal users who may seek alternatives. For more updates, follow TechRadar on various platforms.

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