New Relic aims to enhance its agentic AI offerings by collaborating with partners in adjacent markets instead of expanding into new territories. Recent launches focus on infusing AI agents into New Relic’s observability and AIOps platform, prioritizing integrations with companies like Amazon and GitHub. This approach allows dynamic interactions rather than reliance on static API integrations. A new Site Reliability Engineer (SRE) Agent will streamline incident investigations by leveraging incident management tools from ServiceNow, Atlassian, and PagerDuty, while a no-code AI agent builder enables users to customize their AI agents. Despite facing competition from companies like Datadog and Dynatrace, New Relic seeks to deliver unique value, particularly for root cause analysis. Analysts indicate that while customers are intrigued, they demand real-world demonstrations of these features. New Relic’s strategy positions it as a focused yet valuable player in the growing AI observability market, despite recent corporate challenges.
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