Adobe Launches Specialized AI Image Generation App

Adobe Inc. has launched its first dedicated AI smartphone app, Firefly, which integrates its AI models alongside those from partners like OpenAI and Google, responding to the rising trend of AI-generated content on social media. Available on iOS and Android, the app will also incorporate models from new partners such as Ideogram and Runway through a feature called Firefly Boards. While subscribers can access unlimited basic image generation from Adobe’s models, premium content will be available at an additional cost, with subscription prices starting at $10 per month. This launch follows Adobe’s earlier introduction of AI tools within mobile versions of Photoshop. Adobe assures users that its AI model is trained on legally sourced material, offering protection against copyright claims. Ely Greenfield, Adobe’s CTO for Digital Media, emphasized that this commitment to commercial safety resonates well with users, distinguishing Firefly in the market.

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