Adobe has integrated its popular creative apps—Photoshop, Acrobat, and Adobe Express—within OpenAI’s ChatGPT, enhancing accessibility for over 800 million active users. This innovation allows users to edit photos, design graphics, and manage PDFs directly in ChatGPT, streamlining their creative processes. According to David Wadhwani, Adobe’s president of digital media, this integration enhances creativity by making powerful tools available through simple language prompts. Users can adjust images, create designs, and edit PDFs while enjoying precision controls for specific tasks. Free access to these features marks Adobe’s commitment to expanding its user base while maintaining app integrity. The move aims to boost user engagement, particularly among existing Acrobat and Adobe Express users, who currently serve 700 million monthly active users. Adobe emphasizes that this integration is not a lightweight alternative but a way to empower creativity without leaving the ChatGPT interface, ensuring a seamless experience for users.
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