Tuesday, December 23, 2025

Assessing AppLovin’s (APP) Valuation Amidst AI Ad Platform Growth, S&P 500 Inclusion, and Strategic Realignment

AppLovin (APP) is experiencing a significant surge, driven by its evolving AI ad platform and ecommerce tools while exiting first-party gaming. The company’s share price has reached approximately $733.60, showcasing a year-to-date return of 115% and an astonishing three-year total return exceeding 7,300%. Investors are eager to explore other high-growth tech and AI stocks, but with APP approaching analyst targets, the question remains: are they too late? Current assessments indicate a fair value of $737.21, signaling modest upside potential but high earnings multiples at 85 times earnings. This valuation reflects strong operating assumptions amid challenges like regulatory pressures on data privacy that could affect margins. Investors interested in AppLovin’s ongoing story should consider the accompanying risks and additional insights available. For further investment opportunities, leverage the Simply Wall St Screener to discover potential market gems before others do.

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