Wednesday, November 5, 2025

AWS Unveils Partner Agent Factory at Generative AI Innovation Center

The AWS Generative AI Innovation Center (GenAIIC) has launched the Partner Agent Factory (PAF), an innovative co-creation program with the Partner Innovation Alliance (PIA) aimed at accelerating the development of enterprise-grade AI agents and tools. PAF provides a unified go-to-market strategy, allowing customers to access transformative AI solutions via the AWS Marketplace. This initiative combines GenAIIC’s expertise with PIA partners’ industry knowledge, fostering security, governance, and simplified procurement. PAF enhances collaborative innovation by integrating marketplace-ready solutions for quicker market adoption. Participating partners undergo immersive training, refining their AI solutions, which are then evaluated for quality and effectiveness before listing on AWS Marketplace. Initial solutions include ETL Crew for cloud migration, CI&T’s Conversational Banking, Quantiphi’s QAIssist contact center, and Crayon’s refiNER NER tool. With PAF, AWS aims to democratize AI adoption and deliver scalable, impactful solutions to diverse sectors, making it a pivotal player in the AI landscape.

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