Bonobos Co-Founder’s App Pie Combats Social Isolation Through AI Matching

Andy Dunn, co-founder of Bonobos, has launched a new social media app called Pie, aimed at fostering real-world friendships using artificial intelligence. Inspired by his personal struggle with loneliness after relocating to Chicago post-pandemic, Dunn developed Pie to address social isolation during major life transitions. The app employs smart matching technology to connect users through curated group experiences like dinners, trivia, and activities, drawing from a quiz that gauges interests. Users engage with “real-life creators” who host recurring events, such as Kyle Casaccio’s Sunday Morning Club, which grew rapidly in participation. Initially focused on one-on-one matching, Dunn shifted to group dynamics after studying how friendships form in communal settings. With over 250,000 users monthly and growing plans for monetization and expansion, Pie aims to redefine how people build social connections, emphasizing offline interactions. Dunn envisions using AI to enhance user profiles and facilitate interactions before events.

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