Can Starbucks’ AI Innovations and New Menu Offerings Boost Store Traffic?

Foot traffic at Starbucks (SBUX) has shown stagnation, with customer visits still below pre-pandemic levels. R.J. Hottovy, head of analytical research at Placer.ai, discusses the impact of employee AI tools and new protein drink menu items on store traffic during an appearance on Market Domination. His insights are based on the latest data from his firm, shedding light on how these innovations could influence customer engagement and overall store performance. For further expert insights and market analysis, viewers are encouraged to check out more episodes of Market Domination.

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