Chinese AI apps are leveraging cash handouts to lure new users, highlighting the intense competition within the nation’s tech sector. Major players like Baidu and Tencent are enticing sign-ups with virtual “red envelopes,” reminiscent of traditional cash gifts during Lunar New Year. The race to integrate shopping and payment tools into AI chatbots underscores the urgency of AI adoption across the country. Firms are focusing on growth rather than immediate profits, as the AI business models remain unrefined. An analyst from Trivium China noted on a recent podcast that while consumer apps may offer subscriptions, users are reluctant to pay for them. This trend indicates a shift in China’s tech focus, emphasizing user acquisition in the rapidly evolving AI landscape. As companies scramble to innovate, cash incentives are becoming a strategic tool in the bid for market share.
Source link
Share
Read more