Disney and Universal Lead the Charge, Suing Midjourney AI for Copyright Infringement

Disney and Universal are joining forces to combat AI-generated images, filing a joint lawsuit against the startup Midjourney on June 10, 2025. They allege that Midjourney infringes on their copyrights by generating and distributing images based on iconic properties like Star Wars and The Simpsons. The lawsuit seeks monetary damages and injunctions against Midjourney, accusing it of profiting from the unauthorized use of copyrighted characters without contributing to their creation. Disney and NBC Universal’s actions signify a major turning point in the battle against generative AI within the entertainment industry, highlighting concerns over piracy regardless of the technology used. Executives from both companies emphasize the importance of protecting their intellectual property, noting that the integrity of U.S. copyright law is at stake. The situation raises questions about the ethical use of AI in creative industries, as studios navigate their own use of generative AI technology while condemning its misuse by others.

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