Supertech Laminates, a burgeoning manufacturing firm in India, is leveraging AI to refine its export strategy and aims to achieve $10 million in revenue by 2028. This trend is also seen across the 63 million micro, small, and medium enterprises (MSMEs) in India, where AI adoption is critical for growth. A Salesforce survey revealed that 91% of SMBs utilizing AI experienced revenue increases. Tools like chatbots are popular entry points for AI, providing affordable 24/7 customer service solutions. Additionally, AI platforms such as OpenAI’s ChatGPT and Canva streamline content creation and design, respectively. Automation tools like Zapier enhance workflow efficiency, while AI enhances employee training. Although challenges like cost and digital skills gaps exist, initiatives like the Wadhwani Foundation’s free AI tools aim to support these businesses. With government efforts under the Digital India initiative, the potential for AI to boost India’s GDP by $500 billion by 2025 is significant.
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