Eternal, a food delivery firm, has expanded its partnership with OpenAI to elevate its AI capabilities across various platforms such as Zomato, Blinkit, District, and Hyperpure. This strategic collaboration aims to enhance AI deployment in Eternal’s applications, including its Feeding India initiative and the AI-native venture Nugget. By leveraging OpenAI’s Enterprise API, Eternal will improve customer and partner interactions, deploy advanced AI tools, and integrate superior coding models into its in-house orchestration platform, Stitch. The initiative focuses on AI-assisted workflows for employees and partners, aiming to enhance operational efficiency and decision-making. Further, a structured Partner Upskilling Program will promote AI adoption across Eternal’s delivery and restaurant ecosystem. Group CEO Albinder Dhindsa emphasized the potential for innovation and learning this collaboration offers. Overall, this partnership signifies the growing influence of AI in India’s digital commerce landscape.
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