eToro Group is enhancing its social investing platform with new artificial intelligence capabilities, offering retail traders tools traditionally available to hedge funds. This rollout features AI-driven insights, a public API marketplace, and a conversational AI assistant named Tori. Initially available to eToro’s Popular Investors, users can create and share custom applications, trading algorithms, and risk management tools, enabling automated trades and portfolio optimization.
Co-Founder Yoni Assia emphasized the transformative role of AI in investing, stating that eToro is leading this change rather than waiting. The platform also introduced seven new AI-driven “Alpha Portfolios” that utilize proprietary retail trading data to eliminate common hedge fund barriers. Additionally, eToro has acquired BullAware, an analytics tool, to further enhance its marketplace offering. This integration underscores eToro’s commitment to democratizing innovation and providing retail investors with accessible, powerful investment strategies and insights.
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