Fura is revolutionizing logistics by introducing an AI-driven carrier sales agent that enhances human interactions rather than replacing them. Launched on February 10, 2026, this innovative system has already supported nearly 20% of shipments within its first month, seamlessly collaborating with Fura’s human carrier sales team. Unlike conventional automated systems that often frustrate users, Fura’s AI mimics natural speech and engages in real-world discussions, allowing for meaningful exchanges while handling high-volume outreach and follow-ups. CEO Jeff Dangelo emphasizes that the goal is to respect carriers’ time and improve efficiency, without automating negotiations. This AI solution aims to address capacity constraints and fluctuating market demands while prioritizing a carrier-first experience. By eliminating repetitive tasks, Fura enhances productivity and fosters stronger relationships, demonstrating that AI should elevate rather than alienate the freight industry. Fura is dedicated to operational efficiency and a zero-waste supply chain, ensuring smarter logistics solutions.
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Fura Unveils Groundbreaking AI Sales Agent: Human-Like, Context-Aware, and Ready to Transform Carrier Sales
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