Google has launched its Gemini AI models in the Chrome browser for Mac and Windows desktop users in the US, marking a significant advancement in web browsing technology. This rollout will soon extend to iOS and Android users, along with Google Workspace business customers. Gemini enhances Chrome by allowing users to interact with AI directly through the address bar, offering features like auto-summarizing articles, retrieving past pages, and assisting with integrated apps like Calendar and Maps. Additionally, Google is developing “agentic” features for multi-step tasks, such as booking tickets or compiling documents. Amid increasing competition in AI browser technology, this move is pivotal for Google, especially following a recent court ruling that allows the company to maintain control over Chrome while facing new regulatory scrutiny. This integration of Gemini in Chrome aims to elevate user experience, streamline tasks, and position Google at the forefront of AI innovation in web browsing.
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