Doppl, a new app, currently allows users to virtually try on tops, bottoms, and dresses, with plans to expand its offerings and availability to additional countries. Users are cautioned that the app may experience inaccuracies in fit and appearance as it is still in development, and a monthly limit on generations per user is anticipated but not yet defined. Meanwhile, the RTIH Innovation Awards is launching the inaugural RTIH AI in Retail Awards, celebrating technological advancements in omnichannel retail. As AI increasingly transforms consumer experiences and optimizes operations, these awards will recognize companies that effectively integrate AI into their processes by 2025, moving beyond hype to real-world applications. The awards ceremony is scheduled for September 3rd at The Barbican in Central London, honoring innovations that benefit retailers, consumers, and employees alike. This initiative emphasizes the importance of digital transformation in retail.
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Google Unveils AI-Driven App Doppl, Enabling Virtual Outfit Try-Ons for Consumers — Retail Technology Innovation Hub

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