Google Photoshoot is an innovative generative AI tool launched by Google Labs within the Pomelli marketing platform. Utilizing the Gemini Nano Banana model, this experimental system transforms a single smartphone snapshot into customized product images with tailored backgrounds and realistic lighting. Users can explore various templates, including “Studio,” “Ingredient,” and “In use,” featuring AI-generated models, while also making text-based edits for enhanced personalization.
The tool offers seamless integration for businesses by allowing product URLs to pull images and descriptions directly from websites, creating compelling promotional content. Additionally, it builds a “Business DNA” profile, analyzing a company’s site to capture its color palettes and messaging tone. Currently available for free in the U.S., Canada, Australia, and New Zealand, Photoshoot aims to streamline production and cut costs. Despite some early rendering issues, Google is gathering feedback for future enhancements but has yet to announce a broader release timeline.
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