In a recent interview, former Apple CEO John Sculley emphasized the urgent need for Apple to pivot towards “agentic AI” to sustain its competitive edge. Highlighting Apple’s lag in AI innovation compared to rivals like OpenAI, Sculley warns that traditional app-centric models must evolve into systems capable of autonomous decision-making. As AI’s transformative potential grows, he argues that Apple’s focus should shift from hardware toward AI-driven services, enhancing its user experience amidst rising competition. Sculley suggests that the new leadership after Tim Cook must prioritize developing intelligent agents that act on users’ behalf. This shift is vital as subscription-based AI models begin to dominate, reshaping revenue streams in the industry. Without embracing this revolutionary change, Apple risks losing market share to competitors like OpenAI. Ultimately, Sculley’s insights underscore the critical importance of innovation in agentic AI for Apple’s future and its influence on global market dynamics.
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