Boat has partnered with Google to launch the #boAtGeminiChallenge, a nationwide creative competition aimed at creators, students, and young Indians. Running on social media, this unique campaign invites participants to utilize Google’s advanced AI features within the Gemini app to create innovative advertisements. The challenge unfolds in two phases:
Phase 1 – The Nano Banana Print Ad Challenge (October 6-12) encourages entrants to craft print ads for Boat using the Gemini 2.5 Flash tool. Participants can choose product-feature combinations like ANC in headphones and fitness tracking in smartwatches. Winners will be announced on October 15.
Phase 2 – The VEO 3 Video Ad Challenge tasks creators with producing captivating video content using Google’s generative AI video model.
Total cash prizes amount to Rs 10 lakh across both phases, with top entries also receiving exclusive Boat merchandise and Google subscriptions. Don’t miss this chance to showcase your creativity!
