Meta’s Q2 revenue surged 22% year-over-year to $47.52 billion, surpassing forecasts, primarily driven by a 21% boost in AI-powered digital advertising revenues. CEO Mark Zuckerberg emphasized the company’s pursuit of “personal super intelligence” with significant AI investments. Despite losses in Reality Labs, the sales of Ray-Ban Meta Smart Glasses and Meta Quest headsets generated $370 million, a 5% increase from Q2 2024. Total ad revenue reached $46.56 billion, representing 98% of overall income and exceeding analyst expectations. Zuckerberg noted the positive impact of AI on ad conversions, enhancing user engagement across platforms, with daily active users hitting 3.48 billion. Meta invested approximately $17.01 billion in AI infrastructure and adjusted its yearly expenditure projection to $66-$72 billion. Looking ahead, the company expects Q3 revenues between $47.5 billion and $50.5 billion, indicating strong momentum in the digital ad space and continued investment in AI technologies.
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