In today’s competitive advertising landscape, crafting the perfect proposal is crucial for success. Media sales consultant Shannon Kinney emphasizes that while AI cannot finalize deals, it significantly enhances the proposal process by making it more efficient and persuasive. From providing instant market insights to creating engaging ad mockups, AI empowers sales teams to secure more pitches in less time, offering a competitive edge essential for media sellers.
Meanwhile, nearly 500 nonprofit journalists gathered in Minneapolis for the largest INN Days event ever, addressing urgent issues such as lawsuits, funding threats, and newsroom safety. The Institute for Nonprofit News highlighted a central message at this crucial conference: struggling newsrooms are not alone. With support from an expanding network, legal partners, and donor initiatives, INN reinforced the importance of facts and journalist safety, marking a pivotal moment for the future of independent news reporting.
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