OpenAI now holds a dominant 22% share of global AI media coverage, significantly ahead of competitors like Anthropic, which has only 4%, according to Carma’s ‘Hype, Hope or Harm? The Global Story of AI’ report. Analyzing 12,000 articles from 2025, the study reveals ChatGPT garners 36% of mentions, followed by DeepSeek at 19%. The report indicates that while optimism pervades AI discussion, with over 57% positive sentiment, it is event-driven and often overstated in Western markets. Trust in AI is shifting from governments to companies, with media framing corporations as primary risk custodians. Coverage highlights productivity and decision-making, comprising nearly half of content, as concerns over AI misuse grow. Investment remains robust, with 69% of coverage on funding being positive. This financial enthusiasm indicates AI is transitioning from speculative technology to a major investment focus, as significant sums flow into the sector from various global sources.
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