OpenAI Enhances ChatGPT with Smarter Responses and Image Search Capabilities

OpenAI has launched a significant update for ChatGPT’s integrated search, enhancing response accuracy and long conversation handling, alongside introducing a new image search feature. The improvements allow ChatGPT to provide smarter answers by running multiple parallel searches for complex questions. Users can now upload images for information retrieval, marking a shift to multimodal search capabilities. Internal tests indicate users prefer the revised results. However, some responses may be longer or overly complex for simple queries. OpenAI acknowledges that incorrect answers can still occur, advising users to verify information. This update could reshape how web search functions, as ChatGPT delivers answers directly in the chat, potentially affecting website visibility and advertising revenue. OpenAI has established licensing agreements with select news publishers, but the impact on sites without licenses remains uncertain, as engaging with ChatGPT may lead to reduced traffic compared to traditional search methods.

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