OpenAI is set to introduce advertising in the free version and low-cost tier of ChatGPT in the U.S., while exempting Pro, Business, and Enterprise subscribers. The ads will be distinct from chatbot responses and will not affect user interactions. OpenAI also promises to protect user privacy, avoid selling conversation data, and exclude ads for those under 18 and sensitive topics like health and politics. Despite these assurances, concerns arise regarding the efficacy of these safeguards as the company pivots towards a profitable advertising model—similar to past social media trends. The inherent risk lies in the potential manipulation of users through targeted ads during personal interactions with AI, especially when seeking advice or support. Critics argue this shift creates a conflict of interest that may compromise user welfare in favor of advertising revenue. The future of AI may necessitate restructuring towards public-driven models to prioritize user safety over profit.
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