OpenAI’s internal strategy document reveals plans to develop ChatGPT into a comprehensive personal AI assistant by mid-2025, functioning as an intuitive interface for navigating the digital world. The aim is to create a “T-shaped” intelligent entity that excels in daily tasks like scheduling or email management while providing expertise in more complex areas. OpenAI differentiates ChatGPT from traditional search engines or operating systems, positioning it as a unique personal assistant.
The strategy includes leveraging advanced reasoning models and developing features like an embedded search index to enhance functionality. OpenAI acknowledges competition from various AI chatbots and other digital interactions, highlighting its advantages in brand recognition, research capabilities, and a non-ad-dependent business model. Additionally, OpenAI is focused on increasing user engagement without immediate monetization, planning to explore revenue models in the latter half of 2025, while developing protective mechanisms to secure ChatGPT’s position in the market.
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