Airtel’s strategic alliance with AI search engine Perplexity has catalyzed a remarkable increase in downloads, elevating the Perplexity app to the top of Apple’s App Store in India, surpassing OpenAI’s ChatGPT. Confirmed by CEO Aravind Srinivas on LinkedIn, this surge follows Airtel’s announcement of a complimentary one-year subscription to Perplexity AI Pro, valued at Rs 17,000. While Perplexity has consistently ranked among the leading AI apps, this partnership has enabled it to achieve an unprecedented rank, appealing particularly to students, educators, and professionals drawn to its advanced features. The collaboration signifies a pivotal expansion for Perplexity AI, known for delivering real-time answers to complex queries. With Airtel’s extensive user base and strong promotional efforts, users have flocked to download the app, making it the most accessible AI platform. The app remains available on web browsers like Safari and Chrome, ensuring ease of access across devices.
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