Pearson has launched a new AI feature called Go Deeper, designed to enhance critical thinking and deeper learning among college students. The initiative responds to findings from a recent study analyzing nearly 130,000 inquiries made by students using Pearson’s AI-enhanced tools within Campbell Biology. The research shows that around one-third of these student queries reflect higher-order cognitive processes, aligning with the revised Bloom’s Taxonomy. Go Deeper prompts students with follow-up questions that encourage deeper analysis and understanding, transforming simple inquiries into multi-step learning experiences. This approach not only fosters academic success but also cultivates critical reasoning skills for real-world applications. Pearson is also introducing various AI tools for K-12 education, nursing education, and English language instruction, emphasizing its commitment to responsible AI use and enriched learning experiences. Overall, Pearson aims to support lifelong learning by leveraging data-driven, generative AI technologies.
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Recent Pearson Research Reveals How AI Enhances Student Learning

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