TikTok Steps Up AI Control: New Features on the Horizon
TikTok is testing a new feature that lets users request to “see less” of AI-generated content in their feeds. This expansion aims to give users more control over their experience, amidst the backdrop of 1.3 billion AI-generated videos currently on the platform.
Key Highlights:
-
New Toggle Feature:
- Users can adjust their feed preferences, reducing but not completely eliminating AI content.
-
Invisible Watermarking:
- TikTok will implement this feature to help identify AI-generated content more effectively.
-
AI Literacy Fund:
- A $2 million initiative aimed at promoting understanding and safe engagement with AI, partnered with organizations like Girls Who Code.
While TikTok addresses AI content concerns, its commitment to “safeguard and empower” remains evident. However, the growing volume of AI-generated content poses a unique challenge for the platform’s image.
✨ Let’s discuss! What are your thoughts on TikTok’s approach to AI? Share your insights in the comments below!
