The mobile AI apps market, valued at $2 billion, continues to expand, driven by the popularity of apps like ChatGPT. In 2024, over 4,000 new AI apps were launched, amassing 1.49 billion downloads globally. As of April 2025, ChatGPT ranks as the leading AI app with 546.15 million monthly active users, followed by Alibaba’s Quark and ByteDance’s Doubao. ChatGPT also dominated downloads in 2024, totaling 250.1 million installs.
Other notable apps include Google Gemini and DeepSeek, which rank high in both usage and downloads. In the U.S., ChatGPT topped the charts with 31 million downloads, eclipsing competitors like Microsoft Copilot and Google Gemini. The rapid growth in AI app usage indicates a promising trend for developers and marketers alike, highlighting the need for effective tracking and brand visibility within AI-powered applications. This data underlines the shifting landscape of mobile engagement and user preferences in the AI domain.
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