Walmart and Google are launching an innovative shopping experience within Google’s Gemini platform, employing the Universal Commerce Protocol (UCP). This integration allows customers to discover Walmart and Sam’s Club products both online and in-store through conversational interactions. As customers engage with Gemini, relevant product recommendations based on their purchase history will enhance their shopping journey, making it seamless to transition from inspiration to purchase. Additionally, JD Sports Fashion is leveraging commercetools and Stripe’s AI technologies, enabling customers to buy through AI platforms like Gemini and ChatGPT effortlessly. Zalando is also adopting UCP to offer a streamlined online checkout experience, ensuring secure transactions with Google Pay. Meanwhile, software firm osapiens secures $100 million in funding, underscoring its commitment to sustainability and operational efficiency in a digital landscape. This wave of AI-driven shopping and funding signifies a transformative shift in retail, providing enhanced user experiences and operational capabilities.
Source link
Top Retail Technology Articles from Last Week: Insights from the Retail Technology Innovation Hub
Share
Read more