Figma has launched its AI-powered app-building tool, Make AI, now available to all users, expanding its design capabilities significantly. This innovative tool enables users to create functional mobile applications from text prompts, images, or existing Figma files, streamlining the design-to-prototype process. While basic features are accessible for free, full functionality requires a paid Full Seat subscription, aligning with Figma’s monetization strategy amidst rising competition from industry giants like Adobe.
Figma is also preparing for an IPO, potentially valued at $16 billion, following a failed acquisition attempt by Adobe. Make AI integrates advanced models, providing faster iterations and seamless workflows compared to traditional platforms. Despite some concerns regarding accessibility for free users, the tool represents a shift towards subscription-based revenue and AI innovation.
Figma’s CEO emphasizes an aggressive AI roadmap, aiming to redefine the creative software market and enhance design processes, making it a frontrunner in incorporating machine learning in design.
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