OpenAI’s ChatGPT has evolved into a burgeoning app store, allowing developers to submit applications for review. This new feature enhances user interaction, enabling actions like grocery orders and apartment searches directly within ChatGPT. An integrated app directory simplifies browsing and searching for apps. This development follows a pilot initiative with Razorpay, NPCI, and banking partners aimed at leveraging ChatGPT for ordering items.
For Indian developers, this represents a significant opportunity, as projected growth indicates India will have over 57.5 million developers by 2030. Experts suggest that creating niche, India-specific GPTs leveraging local context can provide sustainable advantages. However, a focus on deep capabilities is crucial to prevent being overshadowed by OpenAI’s native features.
The GPT Store allows developers to shift from time-based billing to outcome-based models, emphasizing user engagement metrics like repeat usage and willingness to pay. This encourages service firms to innovate and adapt, transforming their operational strategies into more product-focused approaches.
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