Retail Leaders Paving the Way in the Agentic Commerce Era
The retail landscape is evolving with the advent of agentic commerce, exemplified by leading global brands utilizing Google Cloud to enhance shopping experiences. Authentic Brands Group leverages its “Authentic Intelligence” platform, integrating advanced AI models to streamline content creation and boost return on ad spend, while The Home Depot is transforming customer interactions with AI-driven solutions that enhance project planning and inventory management. Gap Inc. aims to innovate across its brands using a unified AI-powered platform for improved product creation and customer experiences. Honeywell’s Smart Shopping Platform, also powered by Google Cloud, turns stores into intelligent environments by linking real-time data with in-store experiences. Estée Lauder’s AI Scent Advisor personalizes beauty recommendations, utilizing natural language processing for tailored suggestions. Google Cloud is committed to equipping retailers with the tools necessary for success in the next generation of commerce. Visit Google Booth #5507 at NRF for more insights and demos!
