Saturday, August 23, 2025

Why Obsidian’s CEO Believes Community Outshines AI in Productivity Tools

In a recent episode of the Decoder podcast, Casey Newton interviews Steph Ango, CEO of Obsidian, a unique note-taking and productivity app. Unlike mainstream apps like Notion, Obsidian operates with a locally stored, Markdown-based model, allowing users full control over their data. The app fosters a “second brain” approach, linking ideas like a personal Wikipedia. Ango discusses his transition from a fan to CEO, emphasizing Obsidian’s customizable nature and robust plugin ecosystem, which allows users to tailor functionality without bloating the core app.

Ango also highlights Obsidian’s focus on privacy, stating they don’t track user data, which has eliminated pressures common in the SaaS landscape. With upcoming features like “Bases,” which offers database-like views for notes, Obsidian aims to enhance user experiences while remaining a small, community-driven startup. Their long-term vision prioritizes user empowerment over pursuing rapid growth, ensuring the app is beneficial and adaptable for its users.

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