Last weekend, I attended a unique matcha ceremony with 20 potential friends organized by the social app 222. Leveraging AI-driven compatibility insights, 222 connects strangers for curated events like dinners, yoga, and creative activities in cities like NYC, LA, and London. Launched in 2021, 222 focuses on fostering genuine connections through a detailed questionnaire, which reveals shared interests, including favorite films such as “The Lord of the Rings.” The experience felt intentional and sophisticated, contrasting with typical friend-making apps like Bumble BFF. Participants were from various backgrounds, primarily millennials, and gathered to form bonds over shared experiences. Although the matcha class was slightly clunky, the social interactions afterward were enriching. With 222’s growing popularity—now serving over thirteen cities—it offers an alternative way to combat loneliness post-COVID, emphasizing the importance of showing up and connecting with diverse individuals in a supportive environment.
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