Call of Duty Black Ops 7 has confirmed its use of generative AI for some in-game assets, following similar disclosures for Black Ops 6 and Warzone. This inclusion highlights the evolving role of AI in the gaming industry, aimed at enhancing player experiences. Players have noticed suspiciously AI-generated content, particularly Ghibli-style calling cards linked to the new co-op campaign, sparking debates over artistic integrity. Notably, past examples of AI mishaps, like a six-fingered zombie character, have raised concerns among the community. Activision clarifies that while AI tools assist in development, they do not replace the creative efforts of its talented teams. Meanwhile, Arc Raiders, another major release, utilizes AI-generated audio to enhance voice line diversity while assuring that no assets were AI-created. These developments reflect growing trends in utilizing AI in game design, prompting discussions on its implications for creativity and player satisfaction.
