Adobe has integrated Google’s Gemini 2.5 Flash Image into its Firefly and Express platforms, enhancing text-to-image functionality. This update allows users to create stylized graphics in Firefly and then animate, resize, and publish them via Adobe Express, streamlining the content creation process. Marketers can utilize Gemini for dynamic campaign asset modifications, while designers can prototype product concepts efficiently. Furthermore, Adobe’s partnership with various AI models from companies like OpenAI and others provides users with diverse options beyond in-house models, fostering greater user retention. Adobe is currently offering a promotional period where paid users can access unlimited generations with Gemini 2.5, while free users can try up to 20. Importantly, user-generated content will not be used to train generative AI models, ensuring data protection. With these advancements, Adobe continues to empower users with industry-leading generative AI tools for creating exceptional content effortlessly.
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