Adobe has partnered with AI video innovator Runway to enhance professional video production capabilities through exclusive access to Runway’s latest generative video model, Gen-4.5. This strategic collaboration positions Adobe as Runway’s preferred creativity API partner, allowing for early integration of Runway’s cutting-edge technologies into Adobe products like Firefly, Premiere Pro, and After Effects. Users of Firefly can immediately utilize Gen-4.5, focusing on high-quality motion, visual fidelity, and creative control. The partnership aims to embed generative video features directly into professional workflows, benefiting independent filmmakers, studios, and creative agencies. Highlights include support for complex scenes and expressive character animations, catering to various production stages from concept visualization to final editing. With Firefly as an AI creative hub, users can select from multiple generative models without compromising their data for training purposes. The collaboration enhances Adobe’s ecosystem, enabling creators to amplify their storytelling through integrated AI tools.
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