Apple’s AI Acquisition Talks: What to Know
Recent discussions among Apple executives indicate growing interest in acquiring cutting-edge AI firms Mistral AI and Perplexity. Key insights include:
- Eddy Cue’s Advocacy: The Services chief strongly supports acquiring AI capabilities, akin to former proposals for Netflix and Tesla.
- Evolving AI Landscape: Mistral AI, a nimble Paris-based company, aims to offer robust, deployable AI models as a European competitor to giants like OpenAI.
- Innovative Search Solutions: Perplexity combines large language models with real-time web indexing, positioning itself as a transparent alternative to traditional search engines like Google.
Despite the enthusiasm, there’s hesitance due to Apple’s historical acquisition budget constraints, typically capping at around $100 million. An upcoming federal ruling could push Apple towards these acquisitions, responding to shifts in the search engine landscape.
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