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Apple Faces Brain Drain as Jony Ive and OpenAI Attract Key Talent

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Apple Loses More Top Talent, This Time To Jony Ive And OpenAI

Apple is facing a significant talent crisis as over 40 engineers from its hardware department have left for OpenAI, with notable figures like former industrial design head Evans Hankey and hardware engineering executive Tang Tan among them. Bloomberg’s Mark Gurman highlights that this exodus, driven by OpenAI’s Sam Altman and ex-Apple design chief Jony Ive, is aimed at creating innovative hardware devices projected for 2026. Apple reportedly views this talent poaching as a substantial issue, having lost key personnel across various sectors including camera engineering, iPhone and Mac hardware, and more. Despite Apple’s size and resources, it struggles to retain talent due to competitive salary offers from other tech giants. This situation echoes Apple’s historical stance against recruitment practices, as showcased in a past exchange between Steve Jobs and Adobe’s CEO. With challenges in developing crucial products like Siri and AR devices, Apple must urgently address its talent retention strategies to maintain its competitive edge.

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