Walmart is enhancing in-store shopping experiences with six AI-enabled tools designed to boost customer engagement and spending, as in-store app users already spend 25% more. Key features include:
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In-Store Savings Tool: Quickly find deals, like Black Friday offers, by filtering categories in the app.
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Enhanced Search and Navigation: Shoppers can locate in-stock items using the app, which provides store layout assistance.
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Wish List Integration: Users can create and organize wish lists by aisle for efficient shopping.
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AI-Powered Party Planning: The digital assistant, Sparky, generates curated shopping lists for events based on users’ needs.
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AI-Generated Audio Summaries: Short audio snippets summarize product info, aiding on-the-go gift purchases for over 1,000 beauty products.
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Interactive 3D Showrooms: Augmented reality allows shoppers to visualize home decor in 3D and directly shop from images.
Walmart aims to simplify holiday shopping, making it quicker and more enjoyable for customers.
