Cloudflare and GoDaddy are collaborating to help website owners regain control over AI interactions with their content. This partnership integrates Cloudflare’s AI Crawl Control tool into GoDaddy’s platform, allowing site owners to manage how AIs access their sites—by permitting, blocking, or charging for access. This initiative addresses the growing concern of unauthorized scraping, which has led to significant revenue losses for website owners as AI technologies like Google’s AI Overviews provide answers without clicks to original sources. Both companies advocate for transparent standards that distinguish between good and bad bots, backing proposals like the Agent Name Service (ANS) for AI accountability. With around 20% of global websites behind Cloudflare’s proxy and GoDaddy being a major host, this alliance is poised to drive a new internet business model, enhancing monetization opportunities for creators while ensuring a fair value exchange in the digital landscape.
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