D.R. Horton, the largest homebuilder in the U.S., is leveraging artificial intelligence from Portland-based startup Prophetic to tackle the ongoing housing shortage driven by chronic underbuilding since the Great Recession. Analysts, including Zillow, estimate a deficit of around 4 million homes, which has led to a 50% price increase since pre-pandemic levels. The construction industry’s struggle with land acquisition and costly development is a barrier to affordable housing. Prophetic’s AI platform streamlines the identification and analysis of suitable land for development by efficiently extracting zoning rules across 25 states. This innovative tool enables builders to rapidly assess development potential, reducing analysis time from hours to seconds. Adjusted quarterly for accuracy, Prophetic’s AI enhances decision-making speed for builders, allowing them to maintain a competitive edge in the real estate market and expand homeownership opportunities for American families. This strategic partnership marks a significant development in addressing the housing crisis.
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